Augmented reality mini-games

Road bull mini-game

This interactive mini-game is designed for educational and awareness-raising campaigns, where users control a bull that must cross a road avoiding accidents. Through dynamics, it seeks to raise awareness of the importance of road care and risk prevention, combining entertainment with a clear message of road safety.

Key Features:

  • Immersive experience in runner format with a bull as the protagonist.
  • Objective of crossing the road avoiding crashes and obstacles.
  • Educational mechanics that reinforce values of caution and responsibility.
  • Real-time scoring system that motivates competition between users.
  • Dynamic scenarios with fun and friendly aesthetics.
  • Possibility to share results on social networks to amplify the message.

Applications: Road education campaigns, institutional fairs, activations in schools, communities and social responsibility events. Ideal for brands and institutions that seek to teach in a playful way about safety and accident prevention.

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